ABOUT US

“Because Your World
Needs You at Your Best”

2b Limitless Story Line

2006

2b Limitless is founded by Mick Todd

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2007

The company secures its 1st individual client, Billy Harkin.

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2009

2b Limitless acquires its 1st corporate client, Bluehaus Group.

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2010

The company serves its 1st international client, Marriott International.

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2011

2b Limitless completes its 1st international project.

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2012

2b Limitless hires an outsourced PA, Melanie Bangcaya.

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2013

2byb is launched in Phuket, Thailand.

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2014

2b Limitless delivers services in its 10th different country.

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2015

2b Limitless opens its first Dubai office and hires Melanie as a full-time PA/Office Manager.

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2016-17

Mick Todd is awarded Executive Coach of the Year by AI Advisory.

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2017

2b Limitless wins the Strategic Business Development Company of the Year award by ACQ5 Global Awards 2017.

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2018

Mick Todd is named the Most Influential Executive Coach of the Year and Professional Coaching and Training Provider of the Year by CV Magazine.

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2018

2b Limitless also wins the Best Multi-Award-Winning Professional Coaching & Training Organization of the Year in UAE at the Global 100 2018 event.

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2018

The company expands its services to its 20th country.

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2018

2b Limitless is awarded the Certificate of Excellence by the Advisory Excellence board.

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2019

Peter Turner joins 2b Limitless as a full-time Executive Coach.

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2019

2b Limitless is awarded as the Middle East Most Trusted Company for Coaching, Training, and Leadership Development.

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2020

2b Limitless is certified by the CPD standards office as a Provider of Training Excellence.

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2020

The company is accredited by the Association for Coaching, and 2bAPC is launched, headed by Peter Turner.

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2021

Peter Turner becomes a partner at 2b Limitless.

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2022

2b APC is accredited by the ICF as a Coach Training Provider.

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2022

Mick Todd is awarded Executive Coach of the Year at the Professional Service Awards in London.

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2023

Melanie Bangcaya-Jadi becomes a Partner and General Manager at 2b Limitless.

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2023

2b Limitless opens its offices in Australia and New Zealand.

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2023

2b Limitless delivers services in over 35 countries around the world.

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2023

MICHAEL ‘MICK’ TODD – Executive Coach Of the Year

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2023-24

In late 2023 and early 2024, 2b Limitless won as the Leadership Coach of the Year – MEA and Coaching and Training Organization of the Year, respectively.

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2024

Mick Todd stepped up into the Chairman role of 2b Limitless and Peter Turner took over the position of CEO.

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2024

2b Limitless LLC – Coaching and Training Organization of the Year

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Our Mission

“Our Mission in Life is to Help Others Succeed”

We excite, engage and transform through inspirational, strengths-based, learning experiences.

Our Purpose

“Because Your World Needs You at Your Best”

We bear the weight of responsibility that what we do matters. The cascading value of fulfilling our mission means that organisations and people get to maximise the value they bring to the world – for the benefit of us all.

Values

The standards of behaviour that consistently ground us:

“When your values are clear to you, making decisions becomes easier.”

– ROY E DISNEY

  • COMPASSION
    “A Genuine Care for Others”

    Working with 2b limitless is always so much more than meets the eye. We describe our clients as our community. We build deep relationships and leverage behaviours where people know that they are genuinely cared for.

  • EXCELLENCE
    “Working with the Best”

    Even though our community includes elite performers, we define working with the best as working with people that want to be at their best. You are the average of the five people you spend the most time with…. we want to raise that average.

  • POSITIVITY
    “How can WE….”

    At 2b Limitless we approach life with a collaborative ‘can do’ attitude. We take positive, purposeful action and focus on solutions and opportunity.

  • INTEGRITY
    “If you say it…DO IT”

    We strive to have absolutely no gap between what we say and what we do. We hold our trusted community to these expectations and we expect the same from ourselves.

  • CHALLENGE
    “Driving Respect & Growth”

    We see challenge as a deeply respectful approach and recognise that high-performing people and teams expect to be challenged in order to help them grow.

  • FUN
    “Learning Through Laughter”

    “What we learn with pleasure we never forget”.

Awards

Accreditations