FOR INDIVIDUALS & ORGANISATIONS / EXECUTIVE COACHING / 2b Strong
LEAD STRONGER.
START WITH YOU.
WHEN EVERYONE LOOKS TO YOU, WHERE DO YOU GO TO THINK?
Leadership brings responsibility, visibility and a constant stream of decisions.
Finding space to examine your own thinking can be harder than finding time to address everyone else’s priorities. The more senior you become, the fewer places there may be to speak openly, test an assumption or admit that you do not yet have the answer.
2b Strong creates that space.Through a confidential coaching relationship, you can explore the questions that rarely receive enough attention: how you want to lead, where your strengths make the greatest difference, what may be limiting your impact and what your next stage requires from you.
Expect thoughtful challenge, honest reflection and practical action grounded in the realities of your role.
THE PROGRAMME AT A GLANCE
Every coaching journey is different. Each begins with a strong relationship, meaningful objectives and a shared commitment to turning insight into action.
The Relationship
A DEDICATED PARTNERSHIP
Focused, confidential space to examine your leadership, challenge your thinking and work towards the outcomes that matter most.
The Foundation
STRENGTHS INTO ACTION
Understand the patterns shaping how you lead and use your strengths more deliberately across decisions, relationships and performance.
The Focus
WHAT MATTERS NOW
Bring to each confidential session the decisions, conversations, transitions and responsibilities you are navigating in the real world.
The Format
BUILT AROUND YOU
Create a coaching journey with objectives, session rhythm, assessments and delivery arrangements shaped around your circumstances.
WHY INVEST IN COACHING?
Leaders rarely turn to coaching because they lack capability. They choose it because responsibility can narrow perspective, important decisions need space and the next stage often demands a different way of leading.
A confidential coaching relationship provides the freedom to step back, think more deeply and explore what may be difficult to examine elsewhere.
FROM INSIGHT INTO ACTION.
Coaching creates value when better thinking leads to different choices and visible action.The journey begins by exploring your goals, context and the fit with your coach. Together, you agree the outcomes you want to pursue, how you will work and the boundaries of the relationship. Where useful, CliftonStrengths, stakeholder perspectives or other assessments can deepen your understanding of the starting point.
Each conversation focuses on the real decisions, relationships and leadership situations you are navigating. Your coach listens closely, challenges assumptions and helps you examine possibilities that may be difficult to see from inside the situation.
Between sessions, you put new thinking into practice and return with what changed, what worked and what proved more difficult than expected. Progress is reviewed against your agreed objectives, keeping the coaching connected to your leadership and organisation.
Everyone needs a coach… We all need people who will give us feedback. That’s how we improve.
Bill Gates
COACHING IN ACTION
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WHEN EXECUTIVE COACHING MATTERS MOST.
2b Strong is designed for leaders who want to invest seriously in their development, impact and performance.
It is particularly valuable for CEOs, founders and business owners; executives and senior leadership-team members; general managers and functional leaders; high-potential leaders preparing for greater responsibility; and experienced leaders navigating change, transition or a significant decision.
You may be stepping into a bigger role, leading through uncertainty, working through a complex relationship or deciding what comes next. You may simply recognise that your existing approach will not be enough for the ambition ahead.
You do not need to arrive with every goal fully formed. You do need to be willing to reflect honestly, engage with challenge and act on what you discover.
WHAT CHANGES?
The outcomes of coaching are personal, but the purpose is always progress that can be recognised beyond the conversation itself.
You may gain greater clarity about your priorities, stronger awareness of your habits and more confidence in important decisions. You may communicate more directly, delegate more effectively or become more deliberate about how you use your strengths.
For some leaders, the most important shift is in a relationship or business decision. For others, it is a clearer leadership identity, greater resilience through change or a renewed sense of direction.
Progress is considered against the objectives you agree at the beginning, with attention to what changes in your decisions, behaviour, relationships and results.
WORK ON WHAT WILL MAKE THE GREATEST DIFFERENCE.
Your coaching agenda is built around you. You may arrive with one significant decision, a transition you need to navigate or a wider ambition to lead more effectively. The focus develops around what will create the most meaningful progress in your role and beyond it.
01
Lead With Greater Intention
Clarify what you stand for, how you want to lead and the impact you want to have.
Understand your strengths, recognise the patterns influencing your behaviour and make more deliberate choices about how you show up. Explore where your natural approach serves you and where a different response may be required.
02
Make Clearer Decisions
Create space to examine assumptions, weigh competing priorities and give proper attention to the decisions that require your particular contribution.
Coaching does not remove complexity. It helps you approach it with greater perspective, clarity and conviction.
03
Strengthen Relationships and Accountability
Understand how other people experience your leadership and work through the conversations that matter.
Explore trust, communication, influence, feedback, delegation and constructive challenge. Consider what to retain, what to hand over and how to create genuine ownership without withdrawing support or lowering expectations.
04
Navigate Change and Sustain Performance
Prepare for a bigger role, a changing organisation or a new professional chapter.
Examine what to carry forward, what to leave behind and how to perform through demanding periods without relying on constant intensity. Develop a more deliberate approach to focus, energy and recovery.
THE RIGHT COACH MAKES THE DIFFERENCE.
A strong coaching relationship combines trust with the freedom to challenge your thinking.
Our executive coaches bring experience of working with leaders, teams and organisations across different industries and cultures. They understand the realities of leadership and create the conditions for open, purposeful conversations.
We work with you to identify a coach whose experience and approach fit your goals. An initial conversation gives you the opportunity to explore the relationship before committing to the journey.
Meet our coaches
Peter Charles Turner
Partner, Executive Vice Chairman and Global Head of Learning
David Labouchere, OBE
Senior Executive Coach
Victoria Tipper
Senior Executive Coach
Himani Verma
Executive Coach
Roshina Khan
Executive Coach
Tony Martin
Managing Director Australia/New Zealand, Global Partner & Senior Executive Coach
Ian Ward
Senior Executive Coach and UK Partner
Neil Wagstaff
Senior Executive Coach
Morgaine Sandona
Executive Coach
Matt Parker
Executive Coach
Garreth Ewing
Executive Coach
Susanne Rolfe
Executive Coach
A COACHING APPROACH ACROSS YOUR ORGANISATION.
2b Strong can be commissioned directly by an individual or included within an organisation’s wider leadership and talent strategy.
For organisation-sponsored coaching, we connect the objectives to the leader’s responsibilities and relevant business priorities while establishing clear confidentiality boundaries. The content of individual coaching conversations remains protected.
2b Strong can support executive teams, leadership transitions, succession development, high-potential talent or a wider 2b Enterprise partnership connecting individual development with team, culture and organisational performance.
FREQUENTLY ASKED QUESTIONS
2b Strong is a personalised 1:1 executive coaching programme.
It creates a focused and confidential partnership in which you can examine your leadership, work through real challenges and take purposeful action towards agreed objectives.
2b Strong is designed for executives, founders, business owners, senior leaders, general managers and high-potential leaders preparing for greater responsibility.
It is particularly valuable during periods of growth, transition, complexity or significant decision-making.
A coach helps you examine your thinking, develop awareness and make your own informed choices.
A mentor typically draws on personal experience to offer guidance, while a consultant provides specialist advice or recommendations. Your coach will agree the approach and boundaries with you at the beginning.
We begin by understanding your goals, role, context and preferences.
We then identify an appropriate coach and arrange an introductory conversation so you can explore the fit before beginning the coaching journey.
The number, duration and frequency of sessions are agreed around your objectives.
Coaching can be delivered online or in person, depending on your location, your coach’s availability and the needs of the programme. We will explain the recommended structure before you commit.
Assessments may be included when they support your objectives.
CliftonStrengths can help you understand your natural patterns and explore how to apply them more deliberately. Stakeholder feedback or other tools may also be used where relevant. Any assessment and associated debrief will be agreed before the programme begins.
Yes. Confidentiality is central to the coaching relationship.
Your coach will explain the boundaries, applicable exceptions and how information is handled before coaching begins.
When an organisation sponsors the coaching, we agree what may be shared with the sponsor. This can include objectives and agreed progress themes while protecting the content of individual conversations.
Yes. We can work with you and your organisation to establish clear objectives and expectations. This may include an initial alignment conversation with an appropriate sponsor and agreed progress reviews where useful.
You and your coach agree meaningful objectives at the beginning and review them throughout the journey.
Progress may be seen in your decisions, behaviour, relationships, leadership effectiveness or business contribution, supported by your reflection and agreed feedback where appropriate.
nvestment depends on the coaching structure, coach and any assessments or additional elements included.
Contact our team to discuss your goals and receive a recommended coaching pathway and proposal.
GIVE YOUR LEADERSHIP THE ATTENTION IT DESERVES.
Make space for the thinking, challenge and action that will move you forward. Whether you are stepping into something bigger, navigating a demanding chapter or ready to lead more deliberately, executive coaching starts with you.
Start the conversation